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SJ Norge: stops selling Freia products


Photo: Terje Pedersen / NTB

Swedish rail operator SJ is boycotting Mondelez, which owns, among others, Swedish Marabou – and Norwegian Freia.

– The context is that Mondelez still has operations in Russia, and therefore pays Russian taxes, explains Leila Fogelholm in SJ to the Swedish agency TT.

In Norway, SJ operates the Dovrebanen, Trønderbanen and Nordlandsbanen railway lines.

On the menu of Norwegian trains, Freia products such as milk chocolate and Quick Lunch are usually sold. It will end now:

– We will stop selling Mondelez and Freia products on board our trains. We have ended the purchase of these with immediate effect, chief information officer Hilde Lyng tells TV 2.

– For sustainability reasons, we will sell them until we are empty. It is a relatively small warehouse.

Lyng says it will still be possible to buy chocolate from coffee carts in Norway.

– We are looking for replacements, she confirms, and points to Nidar, owned by Orkla, as a possibility.

Earlier this week, it was learned that SAS would stop selling Freia products on board its flights, following Mondelez being blacklisted by Ukrainian anti-corruption authorities of companies that contribute to the Russian treasury – and help finance the war.

Mondelez herself wrote in a statement that she paid about NOK 130 million to Ukraine. They deny that they are helping to finance the Russian war in Ukraine.

– Like many other companies, we maintained limited operations in Russia. But we have stopped capital investment and advertising, and we have consistently condemned brutal warfare while helping to maintain the food supply through our products, Mondelez wrote in a press release.

Mondelez has around 3,000 employees in Russia and last year had sales of around NOK 14 billion in the country.

Adele Matthews

"Passionate pop cultureaholic. Proud bacon trailblazer. Avid analyst. Certified reader."

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